(NAPSI)—Soothing rough hands can be a way to help soothe hearts and
minds concerned about AIDS.
That’s because, in celebration of the eighth annual Kiehl’s LifeRide for amfAR, a multi-city charitable motorcycle ride, Kiehl’s Since 1851, the venerable New York−based purveyor of fine-quality skin and hair
care, has a new Limited Edition Ultimate Strength Hand Salve. The company’s
classic formula is packaged in a specially designed, bright-red, jumbo-sized
tube, and 100 percent of the purchase price, up to $25,000, will benefit amfAR, The Foundation for AIDS Research.
Created for the driest, most active hands, this heavy-duty moisture
treatment is a thick, rich formula offering all-day care and protection. The
blend of select ingredients lets skin actually draw and absorb water from the
air, forming a “glovelike” protective
barrier against moisture loss.
Chris Salgardo, president, Kiehl’s
USA, and Kevin Robert Frost, CEO, amfAR, will lead
this year’s riders, including actors Ian Bohen,
Gilles Marini, Tyler Posey and J.R. Bourne, Anthony
Carrino of “Kitchen Cousins,” Grant
Reynolds of “What Could Possibly Go Wrong?” and tattoo artist
Luke Wessman, from Minneapolis to Nashville.
In addition to getting the salve, you can help by:
• Sharing a selfie on Instagram
with a heart made from your hands, tag @Kiehls, @amfAR and hashtag #LifeRide8. Kiehl’s will donate $1 for every Instagram post, up to $25,000, to amfAR.
• Sharing the amfAR PSA featuring Charli XCX.
• Donating to amfAR in a Kiehl’s store.
To get the salve, find out more about LifeRide,
obtain a schedule of events or get involved in the fight against HIV/AIDS,
visit www.Kiehls.com/LifeRide2017.
The product is also available at (800) KIEHLS-2, select retailers and the
company’s own stores.
On the Net:North American Precis Syndicate, Inc.(NAPSI)